Choose your niche to load a typical RPM range, adjust it to match your own analytics, and enter your daily views to estimate daily, monthly and yearly ad earnings.
How to use the money calculator
- 1Pick your niche (or enter a custom RPM range).
- 2Enter or slide your average daily views.
- 3Read the low–high estimate.
How it works
Earnings = views ÷ 1,000 × RPM. RPM already accounts for YouTube's 45% share on long-form ads and for views that don't show ads, which is why it's lower than CPM. The niche ranges are rough industry estimates — your real RPM is in YouTube Studio → Analytics → Revenue.
Only channels in the YouTube Partner Program earn ad revenue. Sponsorships, memberships and affiliate income are not included.
Frequently asked questions
What's the difference between CPM and RPM?
CPM is what advertisers pay per 1,000 ad impressions. RPM is what you actually earn per 1,000 views after YouTube's share, across all views including those with no ads.
How much does YouTube pay per 1,000 views?
Most channels see roughly $1–$10 RPM on long-form videos, with finance, business and tech at the higher end.
How much do 1 million views pay?
At a $1–$4 RPM, 1 million long-form views would be about $1,000–$4,000. Higher-value niches can earn much more.